Fleurie may well be a dangerous name for a wine, largely because it is so beautiful. One of the ten distinctive Beaujolais Crus, if translated from modern French the name fleurie (as a feminine adjective) would mean "flowery," "in bloom," "flourishing," "decked with flowers;" truly an evocative title for a village, much less a village known for its wine.
You could decide to push the name aside and "read" the wine as best you could, but etymology can still be of assistance. The name Fleurie may in fact be of rougher origin, taken from the old French word fler, meaning a thorny hedge. The wine, of course, is today, and among the best you can find in the northern reaches of Beaujolais.